Masterpress at ALL4PACK EMBALLAGE PARIS: Responding to Sustainability and Premium Quality Demands in the Packaging Industry

Featured Product News

Masterpress, a leading European provider of printed decorative packaging solutions, will exhibit at ALL4PACK EMBALLAGE PARIS, an international exhibition for the packing industry, between 4 and 7 November 2024, in Paris, France.

At the upcoming event, Masterpress will showcase its innovative products and advanced technologies that emphasize the company’s dedication to blending aesthetics, quality, sustainability, and innovation. The company will also highlight its award-winning premium packaging solutions for wine, beverages, and self-care products.

“We increasingly see major shift in the decorative packaging industry, driven by growing awareness and consumer demand for sustainable, responsible but also premium, high-quality solutions,” said Gabriel Magdaleno, Strategic Product Management and Marketing Director at Masterpress. “The future of packaging lies in using diverse materials and technologies to reduce environmental impact, while also delivering premium quality packaging for customers and consumers. We are coming to Paris to present our latest innovations in high-quality, recyclable packaging that meet the varying needs of customers across multiple industries.”

Responsibility, Sustainability and Premium Quality at the Core of Masterpress’s Print and Packaging Solutions

At ALL4PACK EMBALLAGE PARIS, the company will focus on shrink sleeve solutions and demonstrate its complete range of services, including sleeve label production, self-adhesive labels, label application services, and full sleeve application systems.

Visitors will discover how Masterpress uses a variety of printing techniques, including hybrid printing, to achieve outstanding results in decorative labels, special effects, efficient application, brand protection, and print quality. This includes the “designed-for-recycling” packaging, recognized across Europe.

In addition to its award-winning shrink sleeves and PSL labels for products like wine, spirits, beverages, home and personal care items, dairy, sports nutrition, and decorative candles, Masterpress will also present its new “mono-layer” stand-up pouch, designed for home care, personal care, and food products.

The industry recognitions include two 2023 AWA Alexander Watson Associates Sleeve Label Awards. Masterpress’s TINE 300g Dairy Cup Sleeve, made from 100% recyclable monomaterial for TINE SA, won in the Environmental Winner category. Meanwhile, the Żubrówka Black Limited-Edition premium packaging, created for CEDC International, was named Best of Show.

Masterpress’s TINE 300g Dairy Cup Sleeve, made from a low-density 45µ polyolefin shrink sleeve material, embodies the company’s commitment to sustainability. This innovative design meets Recyclass’s “designed-for-recycling” standards, enabling proper material identification and ensuring the cups are fully recyclable within the appropriate polymer stream.

In terms of premium packaging products, Masterpress will present its Żubrówka Black limited sleeve label, which was recognised as the “Best of Show” packaging by the prestigious AWA (Alexander Watson Associates) Sleeve Label Awards in October 2023.

Masterpress experts will be on hand to also discuss the technological features of the company’s machinery solutions. Masterpress manufactures machinery for shrink label technology that can be customised to meet client specifications.

This range includes stainless steel shrink sleeve applicators for the food, chemical, and pharmaceutical sectors, as well as steam tunnels, air knife dryers, and robotic stations.