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Food manufacturer reveals why taste-first sodium-reduction solutions are key to consumer acceptance
As health concerns about high sodium intake grow, consumers and public health organisations are pushing for reduced sodium in food products. Many governments have introduced sodium reduction targets for food manufacturers, aiming to lower the population’s average sodium consumption and reduce rates of hypertension and cardiovascular disease. These guidelines have encouraged manufacturers to gradually reformulate […]
Product News
African Originals expands cider business to Uganda
African Originals, the award-winning Kenyan-based cider, spirits and soft drinks company is targeting affluent urban consumers in Uganda with the launch of its premium craft cider range. Partnering with Vicland Distributors Uganda, a leading distributor of international brands, the company will offer six of its craft ciders, such Pineapple & Mint and Passion & Lime, […]
Features & Interviews
Simple Packaging Boosts Recycling Rates
Recent research shows that simple is best when it comes to recycling. Packaging made from a single material such as drinks cans, glass bottles and cardboard boxes are some of the most recycled items in the UK, with 81% of aluminium beverage cans and 69.8% of glass now being recycled according to Environment Agency data. This is […]
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LA VIE™ INVITES VEGAN BRANDS TO REUSE ITS TV AD IN INDUSTRY-FIRST CREATIVE MOVE.
La Vie’s PETA-approved campaign starring rescue pig Léon — and Beyond Meat’s campaign starring Barbara the cow — sparks cross-brand collaboration and redefines how plant-based brands show up together. Alongside a broader collaboration recently announced with Beyond Meat®, French plant-based food brand La Vie™ is once again making waves — not just with its latest […]
